In 2005, Andrés Rojas bought an abandoned rural property in Virgínia, Minas Gerais. Two decades later, Fazenda Sertãozinho placed second among medium-sized farms in Globo Rural’s 2026 Sustainable Farm Award. ESGpec’s assessments were part of the farm’s award application.

The Despertar Regenerativo initiative launches a new phase with MilkPoint, providing dairy farmers with free digital tools to measure carbon footprint, animal welfare indicators, and ESG performance.