In this article, Heloise Duarte explores how the evolution of agriculture, from management to sustainability, is driven by data. Beyond carbon footprint calculation, the real challenge lies in building a solid data foundation that enables decision-making, productivity gains, and value creation across the entire dairy supply chain.

Sustainability in dairy farming depends on building green business ecosystems, where producers, industries, and markets operate in an integrated way. Beyond adopting best practices, the key challenge is measuring, standardizing, and connecting data. In this context, solutions like ESGpec enable the transformation of farm data into strategic indicators, supporting decision-making, market access, and real decarbonization strategies.

The Despertar Regenerativo initiative launches a new phase with MilkPoint, providing dairy farmers with free digital tools to measure carbon footprint, animal welfare indicators, and ESG performance.